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August 2017
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Week in Review

Week in Review

Consumers still love nostalgic items and memorabilia and are willing to pay more for something close to their heart. The leather jacket Patrick Swayze wore in the movie Dirty Dancing was sold for £42,000 last Friday at an LA auction. Business’s need to be aware of this for possible marketing strategies where nostalgia is always a strong selling strategy.

1_eliei-fashion-consultancy-week-in-review

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